I think just about everyone here has seen at least a few Vonage commercials. There was the beach commercial, and who could forget the hilarious geek and super model in sports car commercial.
Vonage’s commercials have had a different effect on many people. Some people are somewhat offended by some of them, but the bottom line is that they are pretty funny and downright effective advertising. Aside from the funny concept behind every commercial, we are all reminded of the Vonage theme song. This memorable tune just glues itself to the minds of everyone who hears it.
These effective Vonage commercials have been a large factor in the success of building their large customer base. All that said and done, Vonage has somewhat shifted their perspective and started to make a few “information based” commercials that inform more about the details of some of their new products. Vonage, although they have cut back on advertising costs, continues to diversify the ways in which they do advertise and the company continues to grow under this trend.
